The Scream Every Knowledge Worker Should Hear
Half of Gartner’s value destroyed in 2025. (So far.)
Not a dip.
Not a correction.
A scream.
A scream every knowledge worker should hear:
👉 Knowledge work is over.
For 40 years, Gartner built a $30B empire selling research reports, Magic Quadrants, and advice on what tech to buy.
•They sold existing knowledge.
•Packaged.
•Branded.
•Distributed at scale.
That game is done.
(Read that three times.)
Because AI can do what Gartner does. In seconds. For free.
• Need advice on the best CRM? ERP? LLM or AI security stack?
• You don’t need a $100K Gartner subscription.
• You ask AI.
Here’s the brutal truth:
Every person, every company, whose “value” comes from packaging yesterday’s insights… is toast. 🍞
•Your fancy degrees don’t matter.
•Your pedigree doesn’t matter.
•The only thing that matters is your ability to produce results.
The winners in the post-AI world aren’t in the knowledge business.
They’re in the category design business.
They’re not selling the past.
They’re creating the future.
That’s the fork in the road:
Re-package yesterday… or create a different tomorrow.
Don’t laugh at Gartner.
Look in the mirror.
Gartner = YOU.
They bet on the past.
They’re toast. 🍞
Now it’s your turn:
1) Bet on the future.
2) Or be eaten by it.
🏴☠️
This is a question I keep coming back to, how do we support our young adults in this transition. We have been telling them for their entire lives - you have to get a college degree. Yet most educational institutions punish them or ban them from using AI. They don’t teach them how to use it or incorporate it into their studies. So they sneak around pretending they aren’t using it and failing to learn how to work with AI. They aren’t learning how to think critically and then communicate what they ware learning. They are regurgitating information that an AI could have given them in seconds.